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Jorge B. Rivera
Jorge B. Rivera (1935–2004)〔http://www.clarin.com/diario/2004/08/28/sociedad/s-821502.htm "Murió Jorge Rivera", ''Clarín'', 2004.〕 was an Argentine poet, essayist, critic, journalist and researcher on issues of history and popular culture.〔"Notas biográficas", in Aníbal Ford; by Rivera, J. B. and Eduardo Romano (1985) ''Medios de comunicación y cultura popular''. Buenos Aires: Legasa, p. 305〕 He was born in Buenos Aires in 1935 and died on August 27, 2004. He is considered a pioneer in research in mass communication in Argentina.
==Career==
B. Rivera's work contains more than twenty books and countless articles and forewords and spans the fields of literature, journalism, theatre and tango. He was one of the first Argentine academians to systematically examine what were considered minor genres, such as melodrama, comic strip, police and gaucho literatures. He created the professorship in the History of media and communication systems at the Faculty of Social Sciences at the University of Buenos Aires and was director of the Communication Sciences course〔http://www.catedras.fsoc.uba.ar/varela/ Cátedra de Historia de los Medios (FCS, UBA)〕 at the same institution.
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